Meeting July 15, 2010 | Speaker Kevin Strohl | Northwestern Mutual

Great and lively meeting today. Bill lead the meeting off with his educational nugget for the week. See below for more information.

FIVE COMMON SOCIAL MEDIA MISTAKES
Below are the top five common mistakes that businesses make when it comes to social media networking–avoid all of these. 

  1. Spending too much time on sites you enjoy and not fully evaluating whether that particular site is the most effective one for your efforts.
     
  2. Going onto a site for “work” and then running down rabbit holes getting distracted by friends who may have posted something interesting or something that requires a response.
     
  3. Not being able to properly define when it is more cost-effective to delegate certain social media responsibilities to someone else to handle.
     
  4. Setting up a blog, Facebook, LinkedIn or Twitter page and then not keeping it populated–consistency and fresh content are key.
     
  5. Forgetting that social media is about engaging in the conversation and not just about selling.

TODAY’S SPEAKER

Northwestern Mutual
Kevin Strohl
1475 E. Woodheld Road
Suite 900
Schaumburg, IL 60173
Visit Website     Email
847-969-2546
  Create long-term relationships centered around creating financial security for individuals and their family. Focus on managing risk, wealth accumulation, and wealth preservation & distribution. Services: Retirement Planning, Education Planning, Investment Services, Life Insurance, Disability Insurance, and Long Term Care Insurance

Today, we heard from Kevin Strohl with Northwestern Mutual who spoke today about the importance of Long Term Care. Long-Term Care insurance provides benefits in the event of a long-term illness or injury. Owning a long-term care insurance policy also provides you choices in deciding where or how you receive care. It helps pay for benefits for care that is delivered in your home, in the community, in adult day care centers,** in alternate living facilities** or in nursing facilities.

We spend our lifetime working hard and saving for the future to ensure our security and the security of our family. For peace of mind, we protect our most important assets with insurance.

We buy property insurance on our homes and automobiles. We purchase disability income, life and health insurance to protect ourselves and those who depend on us financially.

With the advances in medical science, most of us will live well into our golden years. It’s important to think in terms of the “quality” of that longer lifetime. When it comes to the quality of our lives, maintaining control over our own circumstances will become more and more meaningful with every passing year.

We cannot predict the future, but we could eventually need care services on a long-term basis. The cost of receiving these services can jeopardize not only our lifestyles, but also the financial security we’ve spent our lifetime establishing.

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